How do you keep your user experience state-of-the-art and a joy for the customer without killing your team and budget? Go Agile.
Topic
Creating an Exceptional User Experience, the Agile Way
Speaker
Sean Van Tyne, Author, Easy to Use 2.0
Summary
UX Agile workshop is a two-hour intensive, hands-on experience for lean and agile product managers, designers, and developers who want to learn how to use Agile techniques to constantly evolve their UX. With just-in-time processes, you will deliver the optimal experience to customers while meeting business objectives and driving long-term, sustainable revenue growth.
We will discuss:
- The full scope of “User Experience (UX)” – more than just UI, usability, or design
- What state of maturity you and your customers are in today’s Experience Economy – and what you need to do next
- How to effectively use rapid prototyping to test market assumptions and validate with customer feedback
- How Roles, Goals, and Scenarios break down into Activities, Tasks, Actions
Based on the book Easy to Use 2.0: User Experience in Agile Development for Enterprise Software
About the Speaker
International speaker, bestselling author, and advisor, Sean Van Tyne helps organizations with their strategy, operations, and processes to deliver innovative solutions to increase customer loyalty and sustainable long-term revenue. Sean is the author of Easy to Use 2.0: User Experience Design in Agile Development for Enterprise Software, co-author of The Customer Experience Revolution: How Companies Like Apple, Amazon, and Starbucks Have Changed Business Forever, a contributing author for The Guide to the Product Management and Marketing Body of Knowledge (the ProdBOK® Guide), and founder of the Van Tyne Group. His website is seanvantyne.com He can be reached online via Twitter @sean_van_tyne and LinkedIn https://www.linkedin.com/in/seanvantyne
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